McDonald’s McRib Causes A “McBoost” In Sales
McDonald’s McRib sandwich seems to be a huge hit with consumers; the restaurant chain saw a rise in sales for the month of November. McDonald’s is reporting key sales figures that rose 4.8% in the month of November and they say it is all due in part to the limited time only McRib sandwich.
Sales were also increased by coffee, and specialty beverages the world’s largest burger chain offers.
Rivals like Burger King and Wendy’s have seemed to follow in the footsteps of McDonald’s as the chain has out-paced them both. Many experts point to the extended value menu McDonald’s has successfully implemented.
McDonald’s operates more than 32,000 restaurants in more than 100 countries.